Steve Laidlaw before and after transformation

Case study · Dropped over 60 lbs

Steve Laidlaw

60+ pounds down. New physique. New mindset.

“I dropped over 60 pounds and built a new physique and mindset with Greg!”

Steve came in ready for a serious shift — not another short-lived diet, but a complete rebuild of how he trained, ate, and thought about progress.

With bespoke training on the coaching app, a meal plan built around foods he actually enjoyed, and weekly check-ins that kept him accountable, the numbers moved — and so did his confidence.

The result wasn’t just a lighter body. It was a durable mindset and a physique he built on purpose.